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Viral Change™ – pioneered by Dr Leandro Herrero, CEO of The Chalfont Project – is a people mobilizing platform which delivers large-scale, sustainable behavioural and cultural change in organizations and society. Viral Change™ harnesses the synchronicity of top-down communications and bottom up activity – focused on peer-to-peer influence and storytelling – to drive the desired cultural change.
And in the current climate of conversations focusing on hybrid vs. non-hybrid, flexible vs. non-flexible, work from home vs. work from anywhere, we say – let’s have a different conversation. One about the culture you want or need. Culture is the real driver in building a remarkable organization.
But to create true behavioural and cultural change, we need an engine of change and transformation, a permanent capability for change-ability, more than the one off method of ‘going from A to Z’. We need a modern, flexible and powerful Organization Operating System.
Email us at [email protected] to start your conversation with us.
The Viral Change™ approach always addresses specific business challenges. Sometimes these are defined by people in broad terms such as ‘the need to change the culture’, sometimes in a rather more specific one, for example ‘we need to focus on innovation’. Most broad intentions will need to be translated into specific areas of transformation. Similarly, most ‘single focus’ are probably part of broader needs. Below are some examples of scenarios arbitrarily classified here. Each scenario belongs to more than one type of focus but they have been artificially labelled here for illustration purposes.
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Tel +44(0)1895 549158 | [email protected] | Viral Change™, Viral Safety™, Viral Leadership™ and Backstage Leadership™ are registered trademarks of The Chalfont Project Ltd
